Omicle In the Media

How to communicate your brand message. Mel DePaoli shares brand message insights and consumer engagement strategies. Find out what you should be doing to win clients. Listen to #TBJApodcast.

“People think in stories, not statistics, and marketers need to be master storytellers. But to encourage your audience to take action, you need to move beyond storytelling to “story-doing".” DePaoli says.

Brand Journalism is journalistic storytelling that focuses on communicating messages that consumers care a…

This announcement was originally published on the City of Shoreline's Area News website on March 15, 2015.

Join the business community at Quick-Start on Tuesday March 17th, 2015 from 12:00 to 1:30pm at Shoreline City Hall, 17500 Midvale Avenue N. for the first of a special 2 part series.

Quick-Start Shoreline is presented by Shoreline Community College Small Business Accelerator and the City of Shoreline. These workshops are designed to be helpful for start-up, existing or potential business owner…

City U Seattle presenters.

On Wednesday, October 15th 2014, over eighty community, business, and education leaders converged on City University of Seattle to celebrate the new School of Applied Leadership (SAL). The breakfast celebration was full of energy as leaders collaborated, learned from each other, and networked along with celebrating the School. The Leadership conversation began at this breakfast.

One of the goals of the new School of Applied Leadership is to be a catalyst for leadership …

You have probably heard about the “RACE: Are We So Different” exhibit at the Pacific Science Center (http://www.pacificsciencecenter.org/Exhibits/race) on display from Nov. 2013 through January 5, 2014. What you probably don’t know is that I am one of the facilitators for it! The exhibit has sparked conversation and contemplation in over 25 cities all across the United States.

If you go as a part of a group, you will have the opportunity to attend a pre-event and a post-event exhibit sessions fo…

I have been a member of Toastmasters for two years now. I am well-trained and used to the fact that when I go to a meeting, I will be critiqued. And believe it or not, I actually like it because it helps me grow and improve.

Last month, I was asked to present at my local district’s leadership training or Member Education and Leadership Expo (MELE). I was one of the breakout sessions and presented “Business: Table Topics on Steroids.” As you can tell by the name, I focused in on how Toastmasters n…

As you know by now, I believe in and practice continued self-improvement—or life experiences as they end up becoming. This is no different!

I’ve volunteered for DECA for the last four-plus years and this year I was asked to present at Washington Business Week. “Sure I can do this!” I thought. I can present to what is considered the hardest audience! I saw it as a challenge. I saw it as a way to test how good of a speaker am I really and am I really able to change to fit my audience?

Having had no …

The other weekend I participated in Seattle GiveCamp held at Microsoft. This was my second year participating and yet again, I loved it! It is about 56 hours straight of helping non-profits solve one particular challenge that they have related to technology or online marketing.

This year, I had the opportunity to work with three non-profits: Hearing Speech and Deafness Center (HSDC), Friends of Eastside Seniors, and Plumbers without Borders.

Hearing Speech and Deafness Center (HSDC)

I was excited…

Redmond, WA.—Mel DePaoli, president of Omicle LLC, participated in Seattle’s GiveCamp. Similar to a Startup Weekend, but GiveCamp is for non-profits focusing on solving one specific challenge they were facing regarding technology in one weekend, 48 hours straight.

DePaoli worked with three teams on three completely different challenges: Hearing Speech and Deafness Center (HSDC) on redesigning their newsletter template; Eastside Friends of Seniors (EFS) on updating their websites, and; Plumbers wi…

WAPDCA is the Washington State Painting and Decorating Contractors of America, is the voice of the Professional Painting Contractor, the only association that represents the Painting Industry. PDCA members are licensed, bonded, contractors, who are dedicated to improving their business through the unique networking, education, and training opportunities offered through PDCA.

Mel DePaoli, owner of Omicle: Contractors Doing it Right, author, and successful construction marketing specialist gave att…

The Associated General Contractors of America (AGC) announced Mel DePaoli, President of Omicle: Contractors Doing it Right has been selected to present at their 93rd Annual Convention in Honolulu, Hawaii.

Mel DePaoli, internationally recognized author, national speaker and successful construction culture and marketing specialist gave attendees strategies for putting together a diversity program that produces results, is measurable and will build their brand within minority communities and the fed…