Effective Digital Marketing Strategy

As you know, Omicle moved from being a design and web company to helping companies connect their culture with their branding about a year and a half ago. Not only did the purpose of the company change, but so did its market, the approach to get in front of the market and I, as owner had to change as well.

I have spent a good portion of the last year and a half doing research to find out if this new focus was viable, who my market would be and what would appeal to them. Overall, I think I have fo…

Podcasts and webinars are a great way to receive information and not interfere with your day. Those who are capable can listen to them and still get work done. However, here is my problem with them. Have you noticed that the majority of people who podcast or on webinars sound simply put, stupid? Yes I did just say that.

I cannot tell you how many podcasts I have listened to that I get so annoyed I just shut it off. I have even stopped listening to webinars that I have paid for because the people …